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Mike D Running a Free Food Truck in Rockaways | Green Up Music
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Part of the LiveOAK Network

About Us:

We are a new media company publishing websites that focus on energy, the environment and sustainable living. By leading the conversation about green issues, LiveOAK aims to advance the principles of sustainability by making them meaningful and accessible to a mainstream audience.


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Guest Post: Beastie Boys’ Mike D Running a Free Food Truck in Rockaways


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Mike D Food Truck

Editor’s Note: This is a guest post by Shelby Thompson, originally posted on Bust Magazine on April 3, 2013.

If you’re a Beastie Boys fan, chances are you know how much the boys like food. And what’s “cheaper than a hot dog with no mustard”? FREE. In response to Hurricane Sandy’s devastation of the Rockaways, Beastie Boy Michael “Mike D” Diamond, and his restaurateur friend, Robert McKinley, partnered with local community to bring the Rockaways free food.

Mike D told GOOD,

“Rob and I went out [to the Rockaways] very shortly after Sandy. We saw right away all these people living without any power, without any businesses being open, and therefore, no food. We saw the immediate need for warm food, but we didn’t have time to put together a long-term cohesive plan, we just had to react quickly. We quickly saw, to get a lot of people fed and to have something warm we needed a truck.“

Thus, Rockaway Plate Lunch was born. To date, the truck has dished out over 19,000 “hearty and flavorful” meals including all your daily essentials – meat, veggies, and rice & beans -with a side of hot sauce, please.

Beastie Boys Food Truck

Now that the Rockaways are finally gaining traction after Sandy, Rockaway Plate Lunch hopes to revitalize the local economy by eventually employing residents to run the food truck. It’s not going to be easy to go from a free meal to a paid one, but Mike D and his associates are dedicated to helping ease the transition.

“Restaurants aren’t just about what happens in the kitchen: there’s social media, social media marketing there are so many careers that exist, but nobody has explained [it] to all of these kids. So we’re in the process of involving some of the kids we’ve met out there first hand, and some of the local pastors and clergymen as well as the Congressman’s office to figure out the best way to pool those resources. And if we can be part of a movement we can help inspire that kind of local tourism that’s going to mean a lot for their economy out there.”

For more information on how you can help, visit Waves for Water.

Images via GOOD.

Shelby Thompson lives and works in New York City as a Freelance Writer, an intern for BUST Magazine, and Business Manager for Tomorrow Lab. Shelby is an avid music fan, cyclist, yogi, and foodie. She keeps her wheels spinning by reading up on fun things happening in NYC, trying to get to them all, and hosting a wide array of friends from around the US who want to do the same.

Check out what Shelby’s into here.  

 


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